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Custom Fortune Cookies for Wingspan!!

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Last week marked the eagerly awaited Wingspan's (formerly Home & Family Counselling) annual charity golf event. As one of the oldest charities in New Zealand they are also at the heart of our communit...

Unveiling Mailshop's New Special Projects Team

In the wake of a year filled with extraordinary B2C special projects, Mailshop is thrilled to announce the official launch of a dedicated team tailored to cater to all your tangible marketing needs. W...

May 1, 2024 News

Sending Bulk Mail in NZ: Where do the Discounts Begin?

For business owners, marketers, and agencies looking to send bulk direct mail in New Zealand, it's helpful to know what the requirements are and where the discounts begin. As the cost to reach your au...

direct mail marketing

Jul 3, 2023

Key Direct Mail Trends in 2023

Direct mail marketing has been around for decades, but its relevance and effectiveness have only grown in recent years. As we move further into 2023, it's important to take a closer look at the emergi...

May 26, 2023

How to Increase Average Order Value in eCommerce

Average order value (AOV) is an essential metric that reflects the average amount of money customers spend on each order, and it can be used to help understand customers' purchasing behaviours. For an...

May 23, 2023

eCommerce Profit Margin (the Formula & How to Improve It)

eCommerce is booming and the industry offers immense potential for entrepreneurs and businesses to reach a global audience and maximise profits. However, like any business, profitability depends on va...

May 23, 2023

5 Excellent Direct Mail Ideas That Will Inspire You

, and marketing designs often have to accommodate the changing requirements of NZ Post to ensure the final mailing piece does not exceed the maximum letter depth of 20 mm, while also taking into accou...

direct mail marketing

Apr 6, 2023

Why Returns Policies are Vital for a Good eCommerce Customer Experience

Returns are a normal part of ecommerce fulfilment , and if you don't have a good return policy in place, it can negatively impact your business in several ways. First of all, it will make it harder fo...

3pl eCommerce

Apr 6, 2023

Definitive Guide to 3PL for eCommerce Businesses

If you're an eCommerce business, then you know that logistics can be challenging. You're constantly dealing with shipping, packaging, and trying to get your products to your customers as quickly and e...

3pl eCommerce

Apr 6, 2023

Could Your Company Benefit from Direct Mail Marketing in 2023?

We are all acutely aware that we live in a digital age, where letters and phone calls have been replaced by emails, facetime and txt. It's no wonder then, that there has been a decline in the use of d...

direct mail marketing

Apr 6, 2023

Cutting Through the Clutter With Direct Mail

There’s a feeling of romanticism in direct mail that cannot be replicated online. Can you even remember the feeling you had when you last received a hand written letter in the mail? Maybe it is that n...

direct mail marketing

Apr 6, 2023

5 Ways Direct Mail is Helping Brands Thrive in 2023

Even in this digital age, direct mail is proving more and more relevant for building the foundation of a meaningful relationship. The last few years have been the hey day for e-commerce, we all lived ...

direct mail marketing

Apr 6, 2023

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